WHAT IS WEB3?
Web3 is a new iteration of the World Wide Web based on blockchain technology, using decentralized blockchains. It’s an internet owned by the builders and users.
WHAT IS AN NFT?
An NFT is a non-fungible token, which is a unit of digital data that can be sold and traded for ownership that is recorded in a blockchain.

WHY DOES WEB3 MATTER TO THE WORLD?
Web3 helps to bring our world closer together. It rewards the builders and creators. It inspires us to build communities with each other, and to let these communities guide our approach to creativity and culture. It protects our information while granting us the freedom to push boundaries.
WHY DOES WEB3 MATTER TO MATTE?
Web3 allows us a new way to connect all corners of the MATTE community, and to extend it to places it’s never been. The way we connect through web3 gives us space and inspiration to create new worlds and be on the forefront of where culture is headed.

matte’s web3 offerings
WHAT MAKES AN NFT VALUABLE?
Having an NFT comes with IRL perks—it’s more than just digital data. It’s a connection to the communities in life that you want to be aligned with. They can grant you access to events, membership to a community, or allow you to collect art.
OTHER BENEFITS
- Gaining access to a creative ecosystem & universe of art/content from a person or brand you admire
- Access to a whitelist, which allows you to purchase an NFT earlier than the general public
- Access to a Discord channel(s) where you can connect and network with like-minds
- Access to exclusive roll-out activations, events & gifts

WHAT CAN I DO WITH WEB3?
There are some things you can participate in through web3 that enrich the experience and extend into your real life. Here are some things web3 activations can allow you to do:
- Join relevant Discord channels so you can stay up-to-date with rollout news and meet more people
- Claim ownership over digital pieces of art and grow your digital collections
- Gain perks from your loyalty to brands and artists
- Get personalized gifts, vouchers and coupons that have IRL benefits
- Find artists & thinkers to collaborate with and learn from

What are the essentials of web3?

NFTs
(non-fungible tokens) units of data that can be sold and traded. This makes it possible for unique items to exist digitally, represented by a token on an encrypted blockchain

DAO
(decentralized autonomous organizations) are structures built with blockchain. “crypto co-ops”

Metaverse
a virtual world where users engage with each other, apps & services.
How to set up a Metamask wallet
Install the extension first. MetaMask is supported by Chrome, Firefox, Brave and Opera.
a, Open https://metamask.io/ on your browser.
b. Click "Download" and pick the browser you want to install MetaMask (for example Chrome)
c. Click preferred browser to install MetaMask (example Chrome extension).
d. Click "Add to Chrome."
e. Click "Add Extension."

Glossary
a public ledger of sorts. System in which a record of transactions made with cryptocurrency are maintained.
a public ledger of sorts. System in which a record of transactions made with cryptocurrency are maintained.
digital currency that is not reliant on any central authority, such as a government or bank, to uphold or maintain it.
transfer of control from a centralized entity (like a person, an organization, or group) to a distributed network.
a decentralized, open-source blockchain with smart contract functionality. Self described as “a technology that's home to digital money, global payments, and applications.”
the process of creating a new token (usually a unit of cryptocurrency). Minting an NFT means converting digital files into crypto collections or digital assets stored on a blockchain.